Business Analyze support for Google Analytics

Now you can add Google Analytics data to Business Analyze and use these two powerful tools together.

Connect data, create reports and  share insights – all from Business Analyze.

Track web traffic and other key business metrics – in one place

This new capability makes it easier to access web metrics together with other business metrics – from the conveniences of Business Analyze interface.

Senior leaders, managers and other non-marketers can access specific, meaningful web insights without needing to login to Google Analytic accounts or navigate to separate analytic tools.

Share web metrics to office TV screens and build engagement

Web insights can be shared via Business Analyze to office TV monitor, desktops and mobile devices. The more people are aware of web traffic and behavior, the better they can use this information in their daily work.

More than 30 dimensions and metrics available

Business Analyze makes Google Analytics data available through the Core Reporting API.  Business Analyze developers, designers and consultants can build custom reports on the following dimensions:

  • Users
  • Session
  • Traffic Sources
  • Adwords
  • Goal Conversions
  • Platform or Device
  • Geo Network
  • System
  • Page Tracking
  • Content Grouping
  • Internal Search
  • Site Speed
  • App Tracking
  • Event Tracking
  • Ecommerce
  • Social Interactions
  • User Timings
  • Exceptions
  • Content Experiments
  • Custom Variables or Columns
  • Time
  • DoubleClick Campaign Manager
  • Audience
  • Adsense
  • Publisher
  • Ad Exchange
  • DoubleClick for Publishers Backfill
  • DoubleClick for Publishers
  • Lifetime Value and Cohorts
  • Channel Grouping
  • DoubleClick Bid Manager
  • DoubleClick Search


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